Which one is a parent company?
a. Hampton Inn
b. Motel 6
c. Choice
d. Holiday Inn Express
c. Choice
Which is a true statement about parent
... [Show More] companies?
a. Management companies have contracts where they receive payment for their services and/or some portion of profits
b. Management companies many only manage one chain
c. Management companies will always own the hotels they manage
d. Management companies serve the exact same role as asset management companies
A. Management companies have contracts where they receive payment for their services and/or some portion of profits
Which one of the following is an accurate statement regarding Scale and Class groups and a single chain?
a. A Ritz Carlson hotel in the US can be in one Scale group and a Ritz Carlton hotel in Japan can be in a different Scale Group
b. A Ritz Carlson hotel in the US can be in one Class group and a Ritz Carlton hotel in Japan can be in a different Class group
c. A Ritz Carlson hotel will always be in the same Scale and Class groups in every country throughout the world
d. A Ritz Carlson may choose which Scale and which Class they are in
c. A Ritz Carlson hotel will always be in the same Scale and Class in every country throughout the world
Which one of the following is an accurate statement regarding class groups?
a. The names of the class group are very different than the names of the scale groups
b. Class groups are more popular and relevant in North America rather than outside North America
c. Independent hotels are slotted into class groups based upon the ADR of the independent hotel compared to the chain hotels in the same market
d. Once an independent hotel is slotted into a class group, it will never change
c. Independent hotels are slotted into class groups based upon the ADR of the independent hotel compared to the chain hotels in the same market
Which is not a valid non-geographic category?
a. Extended stay
b. Boutique
c. Guest Satisfaction Rating
d. Destination Resort
C. Guest Satisfaction Rating
All of the following are good reasons for a hotel to have an additional comp set, expect which one?
a. Have a local comp set based upon geography and another based upon a special feature or niche
b. Have different sets for weekday/weekend or group/transient business
c. Have one set that you can easily beat and another which is a realistic target
d. different entities may not agree, for example, chain versus management company
c. Have one set that you can easily beat and another which is a realistic target
Which is NOT a valid rule related to changing a comp set?
a. If adding 2 hotels to a comp set, both must be in different chains
b. A single hotel may be added to a comp set if it has been open less than six months
c. A single hotel may be added to a comp set at any time
d. Any change must involve two or more hotels
c. A single hotel may be added to a comp set at any time
Which statement is true regarding RevPar?
a. it is almost always higher than ADR
b. It can be thought of as a combination of supply and demand
c. When a hotel or GM is evaluated, the RevPAR metric is rarely considered
d. It can be thought of as a combination of Occupancy and ADR
d. It can be thought of as a combination of Occupancy and ADR
Which one of the following statements is true regarding "sufficiency" as it is related to comp set data?a. If a comp set is not sufficient for 3 consecutive months, you will no longer receive a STAR report
b. If a comp set number for just a single month is not sufficient, it will still be displayed on the STAR report
c. Percent change number for a single month will appear on the STAR report if either the "This Year" or "Last Year" data is sufficient
d. The sufficiency rules are in place to protect the confidentiality of the data
d. The sufficiency rules are in place to protect the confidentiality of data
KPIs for the comp set are:
a. Always based upon the aggregated raw data of each member of the comp set
b. Always based upon a straight average of the metrics, for example the occupancies, of each member of the comp set
c. The comp set methodology differs inside and outside of North America
d. The comp set methodology differs by hotel company
a. Always based upon the aggregated raw data of each member of the comp set
When happens when there is a non-reporting hotel in a comp set?
a. modeled data is used for the non-reporting hotel
b. Market data is used for the non-reporting hotel
c. Prior year data for the non-reporting hotel is used
d. The comp set average is calculated based upon the reporting hotels
d. The comp set average is calculated based upon the reporting hotels
When you receive your STAR report your ADR index was 110 and your occupancy index was 90. What do you know?
a. The RevPAR index will be in the neighborhood of 115
b. The RevPAR index will be in the neighborhood of 100
c. The RevPAR index will be in the neighborhood of 105
d. The RevPAR index will be in the neighborhood of 85
b. The RevPAR index will be about 100
When you receive your STAR report, you see that your RevPAR index was 90 this year compared to 80 last year. What do you know for sure?
a. Your hotel outperformed the comp set when it comes to RevPAR both years
b. Your hotel outperformed the comp set this year when it comes to RevPAR, but not last year
c. Your hotel will have a positive RevPAR Index Percent Change
d. Your hotel would have a positive RevPAR Percent change
c. Your hotel will have a positive RevPAR Index percent change
The number of rooms available in a total market can change over time due to what four factors?
a. New hotel openings, closings, brand conversions, and renovations
b. New hotel openings, brand conversions, hotel room additions, and hotel room drops
c. Hotel closings, brand conversions, hotel room additions, and hotel room drops
d. New hotel openings, hotel closings, hotel room additions, and hotel room drops
d. New hotel openings, hotel closings, hotel room additions, and hotel room drops
What is the minimum number of reporting hotels for an industry segment to be considered sufficient?
Four
What is the minimum number of reporting hotels for a comp set to be considered sufficient?
Three
Which one of the following is an accurate statement regarding segmentation and additional revenue data on the STAR reports?
a. Additional revenue categories include F&B, Rentals, and Other in addition to rooms revenue
b. Group Rooms and Revenue are defined as business sold in blocks of 50 rooms or more
c. very few luxury and upper upscale chain hotels submit segmentation and/or additional revenue data
d. the most common example of contract rooms and revenue is airline crew business
d. the most common example of contract rooms and revenue is airline crew business
The line graph at the top of the Comp Set Report in a monthly star report shows what?
a. actual values of occupancy, ADR and RevPAR of the subject hotel and the comp set
b. Actual percent changes for Occ, ADR, RevPAR of the subject hotel and the comp set
c. Index values for Occ, ADR, RevPAR
d. Index percent change values for Occ, ADR, and RevPAR
c. Index values for Occ, ADR, RevPAR
Which is an accurate statement regarding the Day of Week and Weekday/Weekend tab in the Monthly STAR report?
a. it shows all the KPIs for all four time periods for the property and the comp set
b.it shows data by every day of the week, as well as a weekday and weekend subtotal
c. It is a very valuable tab and can be used to find areas of improvement
d. all of the above
d. all of the above
The "Weekly Performance At a Glance" tab on the Weekly STAR report displays what info?
a. Detail daily data for every day of the prior week
b. A weekly total
c. Running 28 day data
d. All of the above
d. all of the above
The "Perspectives" tabs of the weekly STAR report show what info?
a. A recap of daily data performance for the last 28 days
b. 12 weeks of weekly data
c. Subtotals for the KPIs for the current week, running 28 das, running month-to-date, and running year-to-date
d. Monthly performance numbers for the last 3 months
a. A recap of daily data performance for the last 28 days
The "Daily Data for the Month" tab on the Weekly STAR report displays what info?
a. Provides a running MTD total based upon daily data
b. Shows KPIs for the subject property and the comp set for each day of the prior month
c. Displays graphs of index values for every day of the current month
d. all of the above are displayed on this report
d. All of the above are displayed on this report
Which of the following is a rule related to requesting Trend Report(s)?
a. You must select 4 or more participating hotels
b. A single hotel may account for a max of 40 percent of the participating room supply
c. If you request multiple Trend reports, the hotels you have selected must differ by more than one participating hotel on subsequent Trend request
d. All of the above are rules related to requesting a Trend report
d. All of the above are rules to requesting a Trend Report
Which is NOT a valid type of data that you can request to include on a Trend Report, in addition to monthly data?
a. Daily data
b. Weekly data
c. 12-month moving average data
d. Segmentation data
b. Weekly data
Several tabs in the Trend Report display columns with Census Props and Rooms and STAR participation. Which is an accurate statement about this data?
a. The data in these columns will not change over time
b. These columns cannot help determine if there is a "consistent sample" for the Trend Report
c. These columns show the total number of hotels and rooms for the selected group of hotels, as well as the percent of those rooms that submit performance data to STR
d. All of the statements are accurate
c. These columns show the total number of hotels and rooms for the selected group of hotels, as well as the percent of those rooms that submit performance data to STR
Aggregating means:
a. finding averages from several sets of individual data
b. Temporarily removing a property from a comp set
c. Changing a comp set
d. Isolating a single property's data
a. Finding averages from several sets of individual data
A HOST or Profitability report displays what type of info?
a. Profit and Loss, including revenue, expenses, and profits accounts
b. Balance Sheet (assets) info
c. Monthly Performance (Occ, ADR, RevPAR) data
d. All of the above
A. Profit and Loss, including revenue, expenses, and profit accounts
The HOST report displays data based on what time period?
Annual
A HOST or profitability report display data for how many years?
One [Show Less]