Pharmaceuticals are arguably the most socially important healthcare product.
i. TRUE
ii. FALSE
B. Pharmaceutical development is a high-risk
... [Show More] undertaking, in which many promising leads prove disappointing.
i. TRUE
ii. FALSE
B. Pharmaceutical sales are highest in which geographical regions?
i. The U.S., Saudi Arabia, and Japan
ii. The U.S., Western Europe, and Japan
iii. Western Europe, Australia, and Canada
iv. Western Europe, Canada, and Saudi Arabia
B. The U.S. accounts for about ____ of the world’s pharmaceutical revenues.
i. 30%
ii. 50%
iii. 80%
iv. 95%
B. Which of the following has fueled recent growth in the pharmaceutical industry?
i. increased international standardization and regulation
ii. international legalization of DTC advertising
iii. population growth and increased life expectancies
iv. all of these
B. According to your manual, which statement accurately describes the predicted relationship between
pharmaceutical companies and genomic research facilities?
i. "Genomic research company" is another term for "ethical research company."
ii. Partnerships between pharmaceutical companies and genomic companies will not prove immediately
profitable.
iii. Pharmaceutical companies have little to no interest in partnerships with genomic research companies.
iv. Pharmaceutical companies will be genomic research companies' biggest competitors in the coming
years.
B. Prescription drug therapy is not cost-effective for insurance companies and healthcare providers.
i. TRUE
ii. FALSE
B. The high price of healthcare is explained by the high price of medicines.i. TRUE
ii. FALSE
B. One of the oldest and least effective pharmaceutical marketing techniques is DTC (direct-to-consumer)
advertising.
i. TRUE
ii. FALSE
B. What influences the number of districts in a region?
i. the number of qualified sales representatives who apply to represent that region
ii. the region's population
iii. both the district's population and the number of qualified sales representatives who apply to represent
that region
iv. none of these
B. What is an example of the regionalization of healthcare delivery systems?
i. California and Florida have different demographics.
ii. California and Florida have different drug companies.
iii. California and Florida have different DTC advertisements.
iv. California and Florida have different prescription reimbursement policies.
B. The heart of a pharmaceutical sales team is the Regional Manager.
i. TRUE
ii. FALSE
B. Most DMs did not start as representatives.
i. TRUE
ii. FALSE
B. How many territories are in a typical district?
i. 1 to 2
ii. 8 to 12
iii. 30 to 40
iv. 50 to 100
B. What is the most effective method for grabbing market share?
i. comparative selling
ii. criticizing the competition
iii. power point presentations
iv. questioning doctors' choices
Quiz 2 , Chapter 2 & 3
1. Pharmaceutical reps mainly visit pharmacies.
i. TRUE
ii. FALSEB. It usually only takes 1-2 calls to a physician before he or she commits to prescribing your product.
i. TRUE
ii. FALSE
B. The pharmacist may dispense a product other than what the physician prescribed
i. TRUE
ii. FALSE
B. According to Chapter 12 of your manual, which of the following would classify as "payers"?
i. employers
ii. patients
iii. pharmacists
iv. physicians
B. According to your manual, what defines "ethical pharmaceutical companies"?
i. donating a specified proportion of their revenue to consumer organizations
ii. donating a specified proportion of their revenue to the NIH
iii. manufacturing generics
iv. researching and developing novel drugs
B. One of the most disappointing results of the pharmaceutical industry’s continued investment in R & D is the few
new drugs being approved and in development.
i. TRUE
ii. FALSE
B. Thanks to modern medicines, how long are people newly diagnosed with HIV expected to live?
i. another 10 years
ii. another 20 years
iii. another 5 years
iv. another 50 years
B. How much has the average American lifespan increased since 1890?
i. almost 10 years
ii. almost 15 years
iii. almost 30 years
iv. almost 5 years
B. What is a treatment group?
i. a group of patients assigned to receive a specified treatment
ii. a group of patients who have volunteered to receive the active drug, but not the placebo
iii. A group of substances being tested
iv. A list of study protocols
B. What is the main difference between a blinded and double-blinded study?
i. A blinded study is performed to control the placebo effect whereas a double-blinded study is performed
to control the observer effect.
ii. A double-blinded study has two control groups, but a blinded study only has one.
iii. Blinded studies are more scientifically rigorous.
iv. In a double blinded study, neither the study staff nor the study participants know which subjects are in
the experimental group and which are in the control.
B. What does "asymptomatic" mean?i. exhibiting atypical signs or symptoms that were not indicated in the product packaging
ii. not exhibiting signs or symptoms
iii. refusing treatment for symptoms
iv. toxic or harmful to the human body
Quiz 3 , Chapter 4
1. Which term denotes the study of bodily functions (as opposed to structures)?
i. anatomy
ii. cytology
iii. oncology
iv. physiology
B. In its broadest definition, a drug is any substance that produces a physical or psychological change in the body.
i. TRUE
ii. FALSE
B. How does the Federal Food, Drug and Cosmetic Act (FFDCA) define a drug?
i. any substance intended for use in the diagnosis, cure, mitigation, treatment or prevention of disease, or
a substance other than food intended to affect the structure or function of the body
ii. any substance that causes legitimate side effects
iii. any substance that outperforms a placebo
iv. any substance that produces a physical or psychological change in the body
B. Which statement about vitamins is CORRECT?
i. Most of the body's required vitamins are manufactured in the bone marrow.
ii. Most of the body's required vitamins are products of the body's metabolic processes.
iii. Most of the body's required vitamins must be taken in from outside the body.
iv. The body manufactures most of the vitamins it requires.
B. ADME testing measures the rate at which the body absorbs the drug, distributes it to the organs necessary to
produce the desired effect, metabolizes it into waste material and then excretes it from the body.
i. TRUE
ii. FALSE
B. ADME testing is primarily used in what field?
i. epidemiology
ii. epigenetics
iii. pharmacodynamics
iv. pharmacokinetics
B. Which statement about placebos is CORRECT?
i. By definition, placebos must b designed to affect everyone equally.
ii. Placebo effects can be distinguished from drugs because they are always desirable.
iii. Placebo effects can lead to withdrawal symptoms.
iv. Placebos can be distinguished from drugs because they do not lead to withdrawal symptoms.B. On average, only about 5 of 4,000 drugs studied in the laboratory are eventually studied in people.
i. TRUE
ii. FALSE
B. Which statement is TRUE about drugs taken sublingually?
i. Sublingual administration is the most common route of administration.
ii. Sublingual drugs are absorbed directly and almost immediately into the bloodstream.
iii. Sublingual drugs are used primarily to treat the mouth.
iv. Sublingual drugs must first pass through the intestinal wall and liver, just like oral drugs, but can be
used in patients with swallowing problems.
B. What are 3 of the 7 rights of drug administration?
i. the right patient, the right drug, and the right dose
ii. the right supervision, the right patient, and the right dose
iii. the right technique, the right documentation, and the right supervision
iv. the right to information about one's medication, the right to question one's treatment, and the right to a
second opinion
B. Pro-drugs are administered in an active form, which is metabolized into an inactive form.
i. TRUE
ii. FALSE
B. The kidney of an 85-year-old person excretes drugs only _____ as efficiently as that of a 35-year-old person.
i. around 15%
ii. around 30%
iii. around 50%
iv. This is impossible to predict because it depends on such a wide range of other factors.
B. The normal age-related decrease in kidney function can help doctors determine an appropriate dosage based
solely on a person’s age.
i. TRUE
ii. FALSE
B. What DIFFERENTIATES a caplet from a tablet?
i. Caplets are made of compressed powder.
ii. Caplets are shaped like capsules and have film coatings to aid in swallowing.
iii. Caplets are used for sustained-release drugs.
iv. Caplets contain hard cylindrical granules, liquids, or some combination of these.
B. Where will you find the legend “Caution: Federal Law prohibits dispensing without a prescription”?
i. on the label of all prescription drugs
ii. on the labels of all generic drugs
iii. only on the labels of drugs dispensed at pharmacies (as opposed to, e.g., product samples at doctors'
offices)
iv. only on the labels of product samples
B. What happens in slow acetylators?
i. Drugs that are metabolized by N-acetyl transferase are less likely to reach toxic levels than in fast
acetylators.
ii. Drugs that are metabolized by N-acetyl transferase tend to reach higher blood levels and remain in the
body longer.
iii. Drugs that are metabolized by N-acetyl transferase tend to reach lower blood levels, but remain in the
body longer. [Show Less]