If default Google Analytics tracking code is installed on pages with different domains, Analytics will count these users and sessions separately.
... [Show More] (T/F)
True
What does Google Analytics call a URL that passes data parameters for reporting?
1. A tag
2. A hit
3. A dimension
4. A metric
2. A hit
Brainpower
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When does the Google Analytics tracking code send a pageview hit to Analytics?
1. Every time a user clicks a video
2. Every time a user adds an item to a shopping cart
3. Every time a user performs a search on a website
4. Every time a user loads a webpage
4. Every time a user loads a webpage
When does the Google Analytics tracking code send an event hit to Analytics?
1. Every time a user performs an action with pageview tracking
2. Every time a user makes a reservation on a booking site
3. Every time a user adds an event to their calendar
4. Every time a user performs an action with event tracking
4. Every time a user performs an action with event tracking
What does Google Analytics use to differentiate new and returning users?
Select all answers that apply:
1. A browser cookie
2. Artificial intelligence
3. A randomly-assigned unique identifier
4. A sequential unique identifier
1. A browser cookie
3. A randomly-assigned unique identifier
What will happen if a user clears the Analytics cookie from their browser?
Select all answers that apply:
1. Analytics will inform the user that they need to set a new Analytics cookie
2. Analytics will not be able to associate user behavior data with past data collected by the tracking code
3. Analytics will set a new unique ID and browser cookie the next time a browser loads a tracked page
4. Analytics will automatically recognize returning users
2. Analytics will not be able to associate user behavior data with past data collected by the tracking code
3. Analytics will set a new unique ID and browser cookie the next time a browser loads a tracked page
By default, Google Analytics can recognize returning users over multiple sessions from different browsers and devices. (T/F)
False
A session in Google Analytics times out after how many minutes by default?
1. 5
2. 15
3. 30
4. 60
3. 30
To send data to Google Analytics from a web-connected device like a point-of-sale system, what feature must be used?
1. Data Import
2. Browser cookies
3. The Networking protocol
4. The Measurement Protocol
4. The Measurement Protocol
For an event goal defined as playing a video, how many Goal conversions will Google Analytics record if that video is played three times in the same session?
1
2
3
4
1
Which are Goal types in Google Analytics?
Select all answers that apply:
1. Destination
2. Shopping Cart
3. Pages/Screens per session
4. Duration
1. Destination
3. Pages/Screens per session
4. Duration
If data is excluded from a view using a filter, it may be recovered within thirty days. (T/F)
False
Which of these scopes could be used for dimensions and metrics?
1. Event-level, session-level, or transaction-level scope
2. Location-level, duration-level, or user-level scope
3. Hit-level, session-level, or user-level scope
4. Event-level, duration-level, or transaction-level scope
3. Hit-level, session-level, or user-level scope [Show Less]