North America Competitive Efforts by Company
A B C D E F G H I J K L
Ind.
Avg.
Co. B
vs Ind.
Avg.
Retail
Outlets
Multi-Store Chains
Online
... [Show More] Retailers
Local Retailers
Sales Promotions — Weeks
Discount
Price (average wholesale $ per unit)
P/Q Rating (1 to 10 stars)
Brand Reputation (prior-year image)
Number of Models
Retailer Support ($ per unit)
Advertising Budget ($000s)
Website Displays ($000s)
Warranty Period (days)
Demand for ACC Units (000s)
Gained/Lost (due to stockouts)
AC Camera Units Sold (000s)
Market Share
Discount Offer (% off standardprice)
Value Index
Special Contract Units Sold (000s)
AC CAMERA SEGMENT
Special AC Camera Contracts
270
4.8★
76
3
32
66
2,760
15.02
6,000
2,500
2
15.0%
60
332.9
+17.9
350.8
18.0%
0.0%
0
0.0
220
4.7★
80
2
51
112
4,380
5.86
3,000
2,000
5
10.0%
60
426.7
-19.5
407.2
20.9%
0.0%
0
0.0
300
4.6★
70
3
57
117
4,899
11.03
8,000
3,500
16
20.0%
180
453.2
-47.2
406.0
20.9%
0.0%
0
0.0
250
4.2★
67
2
38
75
3,120
7.43
3,000
2,500
1
10.0%
90
255.6
+13.7
269.3
13.9%
0.0%
0
0.0
270
4.9★
67
3
42
81
3,360
5.64
3,100
2,200
1
15.0%
90
301.4
+16.2
317.6
16.3%
0.0%
0
0.0
400
5.3★
76
2
47
95
3,860
8.61
3,000
1,500
5
10.0%
90
174.3
+9.4
183.7
9.4%
0.0%
0
0.0
285
4.8★
73
2.5
45
91
3,730
8.93
4,350
2,367
5.0
13.3%
95
324.0
-1.6
322.4
16.7%
-22.8%
-0.1★
0.0%
-20.0%
+13.3%
+23.1%
+17.4%
-34.4%
-31.0%
-15.5%
0.0wks.
-3.3pts.
-36.8%
+31.7%
+26.3%
+4.2pts.
Avg. Discount = 0.0%
Avg. Value Index = 0
Total Units = 0.0 k
Drone Unit –
Demand
(000s)
Direct (company website)
3rd-Party Retailers
Total Demand
Price (average direct-sale $ per unit)
Discount to Online Retailers
P/Q Rating (1 to 10 stars)
Brand Reputation (prior-year image)
Number of Models
Online Retailers
Website Displays ($000s)
Search Engine Advertising ($000s)
Retailer Recruitment ($ per unit)
Warranty Period (days)
Gained/Lost (due to stockouts)
UAV DRONE SEGMENT
1,450
10%
4.6★
76
1
33
3,500
1,000
158.73
90
48.7
18.9
67.6
+11.1
1,250
5%
5.0★
80
2
28
3,000
2,000
99.01
60
81.0
20.2
101.2
+16.6
1,800
0%
4.8★
70
2
27
1,500
2,000
118.11
360
50.8
12.7
63.5
-11.0
1,400
8%
3.8★
67
2
34
2,300
1,900
408.57
90
47.4
2.8
50.2
+3.6
1,200
12%
4.4★
67
2
32
2,500
1,800
65.48
90
67.4
16.8
84.2
-10.1
1,500
11%
5.2★
76
3
42
2,000
1,500
71.43
90
66.1
11.2
77.3
-13.2
1,433
7.7%
4.6★
73
2.0
33
2,467
1,700
153.56
130
60.2
13.8
74.0
-0.5
-12.8%
-2.7pts.
+0.4★
0.0%
0.0%
-15.2%
+21.6%
+17.6%
-35.5%
-53.8%
+34.6%
+46.4%
+36.8% [Show Less]